No, really, stick with me on this one. Braun / Oral-B sent me a super complicated smart toothbrush and as part of the campaign, I’m going to write about my existing oral hygiene, then share what it was like to use their device for a month. To get into the spirit of things, I’ve decided to do this first post as a tech unboxing and first impressions piece.
Before I do, though, be aware that I have historically used a regular old toothbrush, “soft” bristle, and that I have zero brand loyalty, buying whatever brush is on sale at the supermarket. My belief is that they’re all basically made by the same two or three factories anyway, so if I don’t want to pay for the logo or the design (really? design? it’s a toothbrush) that the bristles and basic design work just fine. Serendipitously, however, the toothbrush I have now is an Oral B.
I’ve also taught my kids to clean their teeth – twice daily – using a regular toothbrush and toothpaste. They do a good job and generally have positive experiences at the dentist, though they continually lobby for powered or automatic toothbrushes. I’m skeptical, but now with this new Oral-B unit, we’ll have to see…
What Braun sent me is, ready for this? An Oral-B ProfessionalCare SmartSeries 5000 with SmartGuide. I can already feel my teeth getting smarter!
I wanted to take a picture of the toothbrush assembly still in the box but my kids got there first. In fact, that’s a general problem with being a Dad: You don’t get to open up your own packages any more. Kind of awkward if you get things that >cough< aren’t really child-appropriate >cough< but that’s another story!
Instead, here are all the basic elements, laid out on my bathroom counter:
Notice the wireless timer on the lower right. That’s the “SmartGuide” and it’s ironic that they ship it in “demo” mode: since it’s been triggered but the toothbrush isn’t powered on yet, I’m seeing an unhappy face.
Hmm… maybe they shouldn’t have that particular display in demo mode? 🙂
Not sure how to hook all this up?
The SmartSeries 5000 comes with easy-to-read instructions:
Remember, it’s a toothbrush we’re talking about, not a new navigational computer for your private plane. Sheesh.
Fortunately I’m well trained to ignore instructions, so I just proceeded to assemble the toothbrush as seemed logical and it’s ready to use:
Again, the monitor is merrily timing something or the other, but at least I have a smiley face this time, so that’s good.
After letting the toothbrush itself sit on its charging stand for a while, I put some toothpaste on the brush, put the brush in my mouth, then pushed the power on button…
And ya know what? It’s a great toothbrush, powerful, comfortable and really left me feeling like I’d gotten a dentist-level cleaning, even with all the complexity of setting things up.
The timer’s also useful to gauge how long you’ve been cleaning your teeth and the four quadrants of the circle time 30 second intervals, so it’s great at ensuring you don’t skimp on one “segment” of your mouth because it’s less comfortable or more awkward.
I’ll give it a month and see how it works, but so far, I’m very impressed.
The SmartSeries 5000 has a street price of about $110, but Oral-B is offering a $10 mail-in rebate on select power toothbrushes through June 16, 2012. Please visit OralB.com for more information.